‘47 NFL Celebrate Excessively Campaign

Written By Colin Flynn

Going into the 2018 NFL season, the league reintroduced the touchdown dance. We used this new rule to our advantage to execute a major brand campaign in 2018 called “Celebrate Excessively”, which played perfectly with our brand motto - “Let Your You Out”.

Responsibilities included:

  • Creating marketing brief

  • Picking agency/final concept

  • Photoshoot prep

  • Direction on set

  • Picking selects

  • Briefing final assets for all channels

Colin Flynn
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